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Privacy Policy

Last updated: 04 May 2026

ROYS Hotels Bangkok respects your privacy and is committed to protecting your personal data. This privacy policy explains how we look after your personal data when you visit our website or use our services, your privacy rights, and how the law protects you, including the Personal Data Protection Act B.E. 2562 (PDPA).

By using any of our products or services and/or agreeing to this policy (for example, when registering for our services), you acknowledge that we will collect and use personal information as described in this policy.

This privacy policy is issued on behalf of ROYS Hotels Bangkok. When we refer to “we”, “us”, or “our”, we mean the relevant entity within ROYS Hotel Phuket responsible for processing your data.

THE DATA WE COLLECT ABOUT YOU

Personal data means any information about an individual from which that person can be identified. We collect the following types of personal data to achieve the purposes described in this policy, in accordance with applicable laws. In some cases, we may also process sensitive personal data as permitted by law.

Types of personal data collected:

  • Personal information: name, gender, nationality, date of birth, family member details, identity card information, passport information, etc.
  • Contact information: address, telephone number, email address, and social media account information if you contact us online.
  • Payment information: credit card number, security code, expiration date, billing address, bank account details, and other payment information.
  • Loyalty and referral program information: program participation, partner affiliations, marketing and analytical data.
  • Accommodation and travel information: arrival and departure dates, room details, preferences, special requests, booking history, images and videos, and CCTV footage on our premises.
  • Feedback and communications: records of contact with us, location data, IP address, MAC address, communication history, and interaction analysis.
  • Technical information: IP address, geographic data, cookies, browser and device information, application version, language settings, and visited pages.
  • Sensitive personal information: identity card data that may include religious information, health data (such as food allergies or wellness preferences), and vaccination records if required by law.

For children under 18 years old, we only collect their name, nationality, and date of birth, provided by a parent or legal guardian. Parents are requested to ensure children do not submit personal data without consent. If such data is submitted, please contact us and we will delete it.

Under the PDPA, personal data means any information relating to an individual that enables identification, whether directly or indirectly.

HOW WE COLLECT YOUR PERSONAL DATA

We collect and process your personal data through your use of our website and services, both online and offline. This may include:

  • Reservations and purchases: bookings, check-in/check-out, payments, complaints, or requests.
  • Third parties: marketing partners, travel agents, airlines, online reservation systems, and other service providers.
  • Marketing and communications: newsletter subscriptions, loyalty programs, surveys, competitions, social media, and SMS campaigns.
  • Internet activities: website usage, online reservations, questionnaires, and social media interactions.

INFORMATION FROM THIRD PARTIES

We may receive personal information from third parties such as travel agents, tour operators, and destination management companies. This may include contact details and travel-related information.

HOW WE USE YOUR PERSONAL DATA

We use your personal data to provide services, develop products, and protect our business and guests. This includes:

  • Processing bookings, orders, and requests
  • Providing personalized services
  • Sharing data with affiliated companies and service providers
  • Marketing communications (with your consent)
  • Use of cookies for analysis and marketing
  • Protecting legal rights and complying with laws

You may withdraw your consent at any time where consent is required.

PURPOSES FOR USING YOUR PERSONAL DATA

We process personal data for purposes including:

  • Entering into or performing contracts
  • Providing products and services
  • Managing customer relationships and complaints
  • Marketing and promotional activities
  • Improving services and customer experience
  • Legal compliance and risk management
  • Security and access control of premises

LEGAL BASIS

We process personal data based on one or more of the following legal grounds:

  • Your consent
  • Performance of a contract
  • Legitimate interests
  • Legal obligations

You may withdraw consent at any time without affecting prior lawful processing.

DISCLOSURE OF PERSONAL DATA

We may share personal data with:

  • Employees and affiliated companies of ROYS Hotels Bangkok
  • Business partners and service providers (IT, marketing, banks, legal advisers, etc.)
  • Government authorities and professional advisers when required by law

In the event of a business sale or asset transfer, personal data may also be transferred in accordance with applicable laws.

SECURITY OF PERSONAL DATA

We use appropriate technical and organizational measures to protect personal data. Third parties processing data on our behalf are supervised to ensure compliance with data protection laws.

Credit card information is transmitted using secure SSL connections.

INTERNATIONAL TRANSFERS

Personal data may be transferred to countries where we operate or where our service providers are located. Transfers are safeguarded using appropriate legal mechanisms under the PDPA.

DATA RETENTION

We retain personal data only as long as necessary for the stated purposes, legal compliance, or legitimate business reasons. Once no longer required, data will be securely deleted or destroyed.

YOUR RIGHTS

You have rights under data protection laws, including:

  • Access to your personal data
  • Correction of inaccurate data
  • Erasure of data
  • Objection to processing
  • Restriction of processing
  • Data portability
  • Withdrawal of consent

Requests can be made using the contact details below. Identification may be required for verification.

AMENDMENT

This Privacy Policy may be updated from time to time. Changes will apply from the date stated at the top of the policy.

CONTACT US

For questions, complaints, or to exercise your rights, please contact:

ROYS Hotels Bangkok
Email: reservation@theroyshotel.com

LIMITATION OF LIABILITY

The website may contain errors or inaccuracies. To the fullest extent permitted by law, we disclaim all warranties and liability for any loss or damage arising from use of the website.

COOKIES AND SIMILAR TRACKING TECHNOLOGIES

We use cookies and similar technologies to analyze website usage and improve user experience.

Types of cookies used:

  • Mandatory cookies
  • Analytics cookies
  • Advertising and social media cookies
  • Usability cookies

You may manage or disable cookies through your browser settings. By continuing to use our site without disabling cookies, you consent to their use as described in this policy.

This policy applies only to our website. Third-party websites linked from our site are governed by their own privacy policies.

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